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Introducing “Amplify Your Wins: The Startup’s Guide to Promoting PR Placements”


There’s nothing like the thrill of getting a new PR placement.

For startups especially, every published article is one more proof point that you’re on the way to living the dream. Or at least delivering the thing you dreamed up to people whose lives it can make better.

But what happens after that first flush of excitement?

If you feel like your hard-earned placements could be doing more for your startup, you’re in the right place.

In our all-new ebook, Amplify Your Wins: The Startup’s Guide to Promoting PR Placements, we explain what it takes to make every placement you land work harder, drive more visibility for your brand, and raise your profile a bit more.

Find Out How to Amplify Your Wins

Download the ebook, and you’ll learn how to…

  • Drive more eyeballs to every placement to increase awareness of your brand.
  • Leverage PR placements to boost credibility during the sales process.
  • Repurpose messaging from key placements to fuel your content program.
  • Use PR placements to strengthen applications to speak at industry conferences.
  • … and more.

The tips in the ebook are a collection of what we’ve seen work for our clients over the past 10 years. We’ve also included examples from startups to show how these techniques actually work in the wild.

When you download the ebook, expect actionable advice that you can implement today.

Boost Your Wins When You’re Strapped for Time

We get it. In a perfect world, you’d do everything we outline in the ebook and see great results, but we don’t live in a perfect world, and you don’t have time to check all the boxes every single time.

That’s fine. In fact, it’s normal for most startups. So we included a section that outlines a bare-bones version of our promotion tips for people who are already too busy.

Build those tips into your routine and save the full menu for your biggest wins.

Or pick and choose the promo strategies you can make work with your schedule.

The point is, some amplification is better than none. And our ebook outlines more than a dozen ways to spread the word when you have good news to share. (See a sneak preview below.)

Sneak preview of our guide to promoting PR placements

Download the ebook today for the full guide!

Stay Tuned for the Ebook Webinar!

If you like what you see in the ebook but still have questions, stay tuned: we’ll be hosting a webinar later this summer to offer more insight on our tips and answer any questions you have about making these tips work for you.