---
title: Propllr Blog | Onward & Upward! | Video
description: Video | Tips on PR and content marketing for startups and growing companies.
---

[![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/logo.svg)](https://propllr.com/)

- What We Do 
    - [Public Relations](https://propllr.com/pr-for-startups/)
    - [Content Marketing](https://propllr.com/content-marketing/)
- What We’ve Done 
    - [Case Studies](https://propllr.com/case-studies/)
    - [Client News](https://propllr.com/client-news/)
- What We Think 
    - [Blog](https://blog.propllr.com/)
- About 
    - [About](https://propllr.com/about/)
    - [Life at Propllr](https://propllr.com/life-at-propllr/)
- [Contact](https://propllr.com/contact/)

- What We Do 
    - [Public Relations](https://propllr.com/pr-for-startups/)
    - [Content Marketing](https://propllr.com/content-marketing/)
- What We’ve Done 
    - [Case Studies](https://propllr.com/case-studies/)
    - [Client News](https://propllr.com/client-news/)
- What We Think 
    - [Blog](https://blog.propllr.com/)
- About 
    - [About](https://propllr.com/about/)
    - [Life at Propllr](https://propllr.com/life-at-propllr/)
- [Contact](https://propllr.com/contact/)

# Propllr Blog

Posts about

# Video

[![How to Build Brand People Love in 6 Steps](https://blog.propllr.com/hs-fs/hubfs/Ariana%20Gibson.png?width=472&height=340&name=Ariana%20Gibson.png)](https://blog.propllr.com/build-a-brand-people-love)

## [How to Build Brand People Love in 6 Steps](https://blog.propllr.com/build-a-brand-people-love)

 Ariana Gibson is Head of Brand and Driver Insights at Clearcover, a Chicago-based insurtech startup...

 February 28, 2020

[![How Cameo Used Funnel-Stage Targeting to Drive Repeat Purchases](https://blog.propllr.com/hs-fs/hubfs/Marty%20Pesis.png?width=472&height=340&name=Marty%20Pesis.png)](https://blog.propllr.com/funnel-stage-targeting-for-repeat-customers)

## [How Cameo Used Funnel-Stage Targeting to Drive Repeat Purchases](https://blog.propllr.com/funnel-stage-targeting-for-repeat-customers)

 Marty Pesis is Director of Marketing at Cameo, a Chicago-based startup that’s gone viral. Cameo’s...

 February 14, 2020

[![How to Repurpose Blog Content for Video: 10 Steps to Shareable Content](https://blog.propllr.com/hs-fs/hubfs/action-adult-aperture-blur-320617.jpg?width=472&height=340&name=action-adult-aperture-blur-320617.jpg)](https://blog.propllr.com/how-to-repurpose-blog-content-for-video)

## [How to Repurpose Blog Content for Video: 10 Steps to Shareable Content](https://blog.propllr.com/how-to-repurpose-blog-content-for-video)

 This post is the second installment in a series of posts on how to make the most of your content by...

 February 7, 2020

[![Want to Reduce Churn? Test Small Before You Scale Up](https://blog.propllr.com/hs-fs/hubfs/custom-video-thumbnails/8.%20Aana%20Leech-thumb.jpeg?width=472&height=340&name=8.%20Aana%20Leech-thumb.jpeg)](https://blog.propllr.com/reduce-churn-start-small)

## [Want to Reduce Churn? Test Small Before You Scale Up](https://blog.propllr.com/reduce-churn-start-small)

 Aana Leech is VP of marketing and customer success at Popular Pays, a Chicago-based startup whose...

 January 24, 2020

[![Cultivate a Culture of Action to Drive Your Team Forward](https://blog.propllr.com/hs-fs/hubfs/Uible.png?width=472&height=340&name=Uible.png)](https://blog.propllr.com/cultivate-culture-of-action)

## [Cultivate a Culture of Action to Drive Your Team Forward](https://blog.propllr.com/cultivate-culture-of-action)

 Marc Uible is VP of marketing at Threekit, a Chicago startup whose software platform enables...

 January 10, 2020

[![Explaining Your Startup Job to Your Family over the Holidays](https://blog.propllr.com/hs-fs/hubfs/pexels-nicole-michalou-5778898.jpg?width=472&height=340&name=pexels-nicole-michalou-5778898.jpg)](https://blog.propllr.com/explaining-your-startup-job-to-your-family)

## [Explaining Your Startup Job to Your Family over the Holidays](https://blog.propllr.com/explaining-your-startup-job-to-your-family)

 Work in a startup? Ever tried explaining your job to your family? We get it.

 December 20, 2019

[![Teach Your Customers What You Can Do for Them to Get Better Results (and Referrals)](https://blog.propllr.com/hs-fs/hubfs/Griffin_Caprio.png?width=472&height=340&name=Griffin_Caprio.png)](https://blog.propllr.com/teach-customers-to-get-results-and-referrals)

## [Teach Your Customers What You Can Do for Them to Get Better Results (and Referrals)](https://blog.propllr.com/teach-customers-to-get-results-and-referrals)

 Griffin Caprio is the co-founder and CEO of Dante32, a startup that helps brands tell their stories...

 December 18, 2019

[![How to Double Your Sales: Listen to Learn What Drives Your Customers](https://blog.propllr.com/hs-fs/hubfs/Leeatt%20Rothschild.png?width=472&height=340&name=Leeatt%20Rothschild.png)](https://blog.propllr.com/how-to-double-sales-listen)

## [How to Double Your Sales: Listen to Learn What Drives Your Customers](https://blog.propllr.com/how-to-double-sales-listen)

 Leeatt Rothschild is the Founder and CEO of Packed with Purpose, a specialty gifting company with a...

 November 20, 2019

[![Send in the Drones: How Tillable Moved Prospects to Action through Direct Mail](https://blog.propllr.com/hs-fs/hubfs/Atchison.png?width=472&height=340&name=Atchison.png)](https://blog.propllr.com/direct-mail-moves-audience-to-action)

## [Send in the Drones: How Tillable Moved Prospects to Action through Direct Mail](https://blog.propllr.com/direct-mail-moves-audience-to-action)

 Jessie Atchison is the VP of Marketing at Tillable, the first true online marketplace for the $32...

 November 13, 2019

[![How Truss Brought a B2B Brand to Life on Social](https://blog.propllr.com/hs-fs/hubfs/Lynette_Grinter.png?width=472&height=340&name=Lynette_Grinter.png)](https://blog.propllr.com/how-truss-brought-a-b2b-brand-to-life-on-social)

## [How Truss Brought a B2B Brand to Life on Social](https://blog.propllr.com/how-truss-brought-a-b2b-brand-to-life-on-social)

 Lynette Grinter is the Vice President of Marketing at Truss, the largest online marketplace for...

 July 24, 2019

 Prev [1](https://blog.propllr.com) [2](https://blog.propllr.com/tag/video/page/2) [3](https://blog.propllr.com/tag/video/page/3) [4](https://blog.propllr.com/tag/video/page/4) [5](https://blog.propllr.com/tag/video/page/5) [Next](https://blog.propllr.com/tag/video/page/2)

### POSTS BY TAG

- [PR (113)](https://blog.propllr.com/tag/pr)
- [Content Marketing (89)](https://blog.propllr.com/tag/content-marketing)
- [Video (71)](https://blog.propllr.com/tag/video)
- [Here's How (68)](https://blog.propllr.com/tag/heres-how)
- [Case Studies (63)](https://blog.propllr.com/tag/case-studies)
- [Startups (34)](https://blog.propllr.com/tag/startups)
- [Ideas (16)](https://blog.propllr.com/tag/ideas)
- [Onward / Upward (15)](https://blog.propllr.com/tag/onward-upward)
- [Measurement (8)](https://blog.propllr.com/tag/measurement)
- [Media Training (8)](https://blog.propllr.com/tag/media-training)
- [Chicago (7)](https://blog.propllr.com/tag/chicago)
- [Awards (4)](https://blog.propllr.com/tag/awards)
- [Podcasts (4)](https://blog.propllr.com/tag/podcasts)
- [Social Media (4)](https://blog.propllr.com/tag/social-media)
- [Press Releases (3)](https://blog.propllr.com/tag/press-releases)
- [Research and Surveys (3)](https://blog.propllr.com/tag/research-and-surveys)
- [SEO (3)](https://blog.propllr.com/tag/seo)
- [Conference Marketing (2)](https://blog.propllr.com/tag/conference-marketing)
- [Surveys (1)](https://blog.propllr.com/tag/surveys)
- [Website (1)](https://blog.propllr.com/tag/website)

see all

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Propllr is a public relations and content marketing firm serving B2B technology companies.

![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/G.svg) ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/expertise.svg) ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/insider.svg) ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/bulldog-awards.svg)

### What we do

- [PR](https://propllr.com/pr-for-startups/)
- [Content](https://propllr.com/content-marketing/)
- [Client News](https://propllr.com/client-news/)
- [Blog](https://blog.propllr.com/)

### Who We Are

- [About](https://propllr.com/about/)
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