Looking for some inspiration for how to get a DIY PR program off the ground?
Wondering what to do with your (measly) content budget?
Trying to decide whether to invest in a survey?
You're in the right place. The pieces below are some of our...
Some days, it may feel like the only thing harder than writing an article is revising the article you’ve just written.
Do you have an innate need to write, to the point that you sometimes find yourself narrating your own life in your head?
This post is the second installment in a series of posts on how to make the most of your content by repurposing. (See the first post, on repurposing podcasts into articles.) Be sure to subscribe so you don’t miss out!
This post is the first in a series we’re doing on repurposing content. Today, we’ll focus on repurposing audio content into written work – for example, turning a podcast into a blog post or guest post.
Aana Leech is VP of marketing and customer success at Popular Pays, a Chicago-based startup whose software streamlines influencer and content creation strategies at scale.
Aana shared how her team tested a major pivot through a time-bounded...
Marc Uible is VP of marketing at Threekit, a Chicago startup whose software platform enables companies to create interactive 3D, photorealistic images, and augmented reality without the need for traditional photography.
Marc talked about how his...
Griffin Caprio is the co-founder and CEO of Dante32, a startup that helps brands tell their stories through end-to-end podcast production services as well as content marketing and strategy.
We’ve written in the past about how to pitch your story to podcasts – but what if you want to launch your own? Podcasts are more popular than ever, especially among affluent and educated listeners.
Back in the day, companies guarded their trade secrets fiercely. So fiercely, in fact, that urban legends sprung up around the practice – including the one I heard as a kid about how the Neiman Marcus people charged some lady $250 for their...
