One of the first lessons we’re taught as incoming media team members at Propllr is “be human.”
If you’ve been on TikTok or Instagram Reels for the last year or so, you may be familiar with the viral trend of pet owners not quite petting their pets, as in this video:
If you’ve ever spoken to someone from Propllr or read our blog, you know that we’re big fans of thought leadership. It’s a great way to win media placements, connect with blog readers, and build credibility and awareness for your startup.
If you’re the CEO of an early stage company running your own DIY PR program, you may find that your experience with an elevator pitch makes landing a guest blog opportunity easy enough.
We’ve written about content-led PR before and shared our tips for getting a reporter’s attention in your media outreach.
A word to the wise: Reporters don’t cover products or features, they cover trends.
Pitching the media is hard. There’s pressure to prove yourself (or your company) as interesting enough, smart enough, or successful enough to be worthy of a journalist’s attention.
There's no greater success story for your startup than a happy customer.
Ever since coming into the national spotlight as a young teenager, LeBron James has been acing interviews. That’s almost two decades of stellar answers to the press.
