This is a post for anyone new to content marketing and anyone looking to boost their skills in creating compelling content that performs well on whatever metrics you care most about – SEO, social engagement, thought leadership, sales enablement,...
Brenna Lemieux
Recent Posts
In recent weeks, we’ve focused on supporting clients and others in our network during the COVID-19 pandemic.
Looking for some inspiration for how to get a DIY PR program off the ground?
Wondering what to do with your (measly) content budget?
Trying to decide whether to invest in a survey?
You're in the right place. The pieces below are some of our...
Let me start by acknowledging that I realize that being able to work from home puts me among the lucky ones right now.
This post is the first in a series we’re doing on repurposing content. Today, we’ll focus on repurposing audio content into written work – for example, turning a podcast into a blog post or guest post.
It’s been a busy week at Propllr headquarters, in part because we had our eighth Here’s How Startup Marketing Conference on Wednesday. In the coming weeks, we’ll post video of each presentation here, but I heard some stuff yesterday that was too...
Last night, I had a dream that I found out my local public library branch was closing and I wept bitterly at the news. Upon waking, I described the dream to my husband as being “very on-brand” – and, reader, it was.
We’ve written in the past about how to pitch your story to podcasts – but what if you want to launch your own? Podcasts are more popular than ever, especially among affluent and educated listeners.
Back in the day, companies guarded their trade secrets fiercely. So fiercely, in fact, that urban legends sprung up around the practice – including the one I heard as a kid about how the Neiman Marcus people charged some lady $250 for their...
While SEMRush declared a few years ago that PR is the new link building, I’d like to offer a slightly more nuanced take: PR and link building are related but separate disciplines.
