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Brenna Lemieux

Brenna Lemieux

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Now Is the Time to Start Talking About Your Hardtech Startup

Now Is the Time to Start Talking About Your Hardtech Startup

Picture this: after years of R&D, your deep tech product is ready for prime time. Now all you need...

January 21, 2026
Mushrooms, Sheep, and 4 Year-End To-dos

Mushrooms, Sheep, and 4 Year-End To-dos

This text originally appeared as Propllr's monthly(ish) newsletter. If you'd like to get musings...

December 3, 2025
Want Warmer Leads? Build a Parasocial Relationship with Your Prospects

Want Warmer Leads? Build a Parasocial Relationship with Your Prospects

Let me tell you about my boyfriends.

October 22, 2025
Now Is the Time to Take the Scenic Route: How to Use Micro-Detours to Nail Your Voice and Hook Your Audience

Now Is the Time to Take the Scenic Route: How to Use Micro-Detours to Nail Your Voice and Hook Your Audience

The summer I was twelve, my best friends Courtney and Laura went to the grocery store for lemons...

August 22, 2025
GEO in the LLM Era: How to Win Attention and Trust When Links Don’t Matter

GEO in the LLM Era: How to Win Attention and Trust When Links Don’t Matter

“I don’t care about links.”

May 7, 2025
Energy-Resilience & Grid-Tech Founders: 8 Thought-Leadership Plays That Drive Pilots & Deals

Energy-Resilience & Grid-Tech Founders: 8 Thought-Leadership Plays That Drive Pilots & Deals

If you’re a founder in the energy resilience space and you’re looking to win new customers, raise...

March 19, 2025
Non-Dilutive Funding (SBIR / STTR & Grants) for Hard-Tech & B2B Startups: 2025 Guide

Non-Dilutive Funding (SBIR / STTR & Grants) for Hard-Tech & B2B Startups: 2025 Guide

Editor's note: This blog was originally published in April 2024 and updated in October 2025. In...

April 2, 2024
Bigger than SEO: The Zero-Metrics Thought Leadership Blog Referral Partners Can’t Stop Talking About

Bigger than SEO: The Zero-Metrics Thought Leadership Blog Referral Partners Can’t Stop Talking About

Early in 2023, Filippo Conforti started publishing Commerce for Devs. An old-school blog of the...

March 12, 2024
Why Sticky Notes Are Stronger Than Employee Experience

Why Sticky Notes Are Stronger Than Employee Experience

Two years ago, I was interviewing a product developer for an article we’d be writing about their...

February 15, 2024
How to Measure the Performance of Thought Leadership Content: 4 Frameworks

How to Measure the Performance of Thought Leadership Content: 4 Frameworks

If your startup sells to enterprises, you know all about long sales cycles and decisions by...

December 18, 2023
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