Propllr Blog | Onward & Upward!

Brenna Lemieux

Brenna Lemieux
Brenna Lemieux is Director of Content Marketing at Propllr and the author of two poetry collections and some short stories. She also enjoys running and eating popcorn.
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Recent Posts

How to Do Content Research for Blog Posts that Convert

This is a post for anyone new to content marketing and anyone looking to boost their skills in creating compelling content that performs well on whatever metrics you care most about – SEO, social engagement, thought leadership, sales enablement,...

3 Startup Communications Tips During COVID-19

In recent weeks, we’ve focused on supporting clients and others in our network during the COVID-19 pandemic.

The Best of Propllr: Reader Favorite PR & Content Guides

Your Chicago Work from Home Survival Guide

Let me start by acknowledging that I realize that being able to work from home puts me among the lucky ones right now.

Why (and How) to Repurpose Your Audio Content into Articles

This post is the first in a series we’re doing on repurposing content. Today, we’ll focus on repurposing audio content into written work – for example, turning a podcast into a blog post or guest post.

9 Startup Marketing Tips from This Week’s Here’s How Conference

It’s been a busy week at Propllr headquarters, in part because we had our eighth Here’s How Startup Marketing Conference on Wednesday. In the coming weeks, we’ll post video of each presentation here, but I heard some stuff yesterday that was too...

7 Branding Tips for Startups from 2 Startup Branding Experts

Last night, I had a dream that I found out my local public library branch was closing and I wept bitterly at the news. Upon waking, I described the dream to my husband as being “very on-brand” – and, reader, it was.

Should Your Business Start a Podcast? Tips from an Insider

We’ve written in the past about how to pitch your story to podcasts – but what if you want to launch your own? Podcasts are more popular than ever, especially among affluent and educated listeners

Why Giving Away Your Secrets Is a Good Content Strategy

Back in the day, companies guarded their trade secrets fiercely. So fiercely, in fact, that urban legends sprung up around the practice – including the one I heard as a kid about how the Neiman Marcus people charged some lady $250 for their...

PR vs. Link-building: Which Do You Need?

While SEMRush declared a few years ago that PR is the new link building, I’d like to offer a slightly more nuanced take: PR and link building are related but separate disciplines.

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