Propllr Blog

Julia Heney

Julia Heney

Recent Posts

5 Content Strategy Lessons I Learned from Watching All of Grey’s Anatomy

Be honest with yourself: how many shows have you watched in their entirety since March 2020 that you never would have found time for outside of lockdown conditions?

How to Write a Contributed Article that Gets Published in a Top Industry Publication

If you’re the CEO of an early stage company running your own DIY PR program, you may find that your experience with an elevator pitch makes landing a guest blog opportunity easy enough.

How and Why to Write a Case Study

You’ve probably spent at least a minute wondering if it would be worth your time to add case studies to your website, if you haven’t published a few already.

How to Write an Email Newsletter that Subscribers Always Read

If you want to write a great email newsletter, you should start by reading them. The list of my favorite newsletters is short but mighty:

Repurpose Blog Content to Fuel Your Sales Funnel: 5 Steps to Improve Conversions

This is the third piece in our series on repurposing content. In the past year, we’ve written about how to repurpose audio content into text and how to turn blog content into videos.

How to Edit Yourself: 5 Steps to Better Writing

Some days, it may feel like the only thing harder than writing an article is revising the article you’ve just written.

How to Repurpose Blog Content for Video: 10 Steps to Shareable Content

This post is the second installment in a series of posts on how to make the most of your content by repurposing. (See the first post, on repurposing podcasts into articles.) Be sure to subscribe so you don’t miss out!

1