When you sit down with a reporter, it’s important to know your story, to know your facts and figures, and to know what that reporter finds interesting. It’s basic prep work for anyone handling PR.
Josh Inglis
Recent Posts
In the first days of a startup, founders do it all. They build. They hire. They raise money. They plan. They network. They sell (hopefully). They even write, whether that’s blog posts or shareholder emails or marketing strategy.
It’s May, which means a lot of new graduates are looking for work. And with unemployment rates for tech and business roles much lower than they were a year ago, now is a good time for anyone in the industry seeking a change to apply for new...
It’s not uncommon for startups to reach out to us when they have funding news to announce. After all, it’s the most obvious time for coverage, and done right, the results are predictable and almost uniformly positive.
Looking back on 2020, it’s almost inconceivable what we went through. But here we are.
Ah, 2020. What a year it's been. Though we didn’t know it at the time, we published our 2019 gratitude post exactly 10 days after the first case of COVID-19 was recorded. As I write these words now, I can’t help but wonder what events might...
I never used to know who Scott Galloway was, but it’s hard to remember a time I didn’t.
The man – and his thought leadership – is everywhere.
I’d say that nine out of 10 times I have a call with a B2B startup founder, I tell them this: It’s too early to hire us, but it’s never too early to start PR. And to help them get started, we have tons of resources on this very blog, including...
In July of last year, I did some research into TechCrunch in an effort to answer one question:
The dirty little secret of PR is that much of what firms like Propllr get paid for can be done by anyone. Probably not as well and almost certainly not with as much speed, creativity, or consistency. But still, it’s doable.
