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Plug Your Trust Leaks: How to Stop Small Omissions from Becoming Big Reputational Problems

Plug Your Trust Leaks: How to Stop Small Omissions from Becoming Big Reputational Problems

During Covid’s peak, my TV comfort food was Maine Cabin Masters, a series where a tight-knit crew...

September 16, 2025
How Propllr Uses AI Today

How Propllr Uses AI Today

Have you ever wondered if your comms agency—whether that’s PR or content or both—is using AI? And...

July 16, 2025
Propllr Gives Back 2024

Propllr Gives Back 2024

It’s the holiday season, which means it’s once again time for Propllr Gives Back, where each member...

December 18, 2024
B2B Tech PR for Technology Consulting Firms: Build Trust, Not Buzz (A Practical Framework)

B2B Tech PR for Technology Consulting Firms: Build Trust, Not Buzz (A Practical Framework)

“We want to get some buzz” is a common refrain when startups reach out to a PR firm. But for B2B...

November 18, 2024
Beat a Better-Funded Competitor: A 6-Step PR Counter-Strategy for B2B Tech

Beat a Better-Funded Competitor: A 6-Step PR Counter-Strategy for B2B Tech

PR is something every B2B tech company should be doing, whether DIY (for the founder mode folks) or...

October 22, 2024
Measuring PR in the LLM Era: Beyond Clicks—Trust, Coverage Quality, and Sales Impact

Measuring PR in the LLM Era: Beyond Clicks—Trust, Coverage Quality, and Sales Impact

If you’re an early-stage B2B startup founder or marketer trying to make the case for PR, you might...

May 28, 2024
Propllr Gives Back 2023

Propllr Gives Back 2023

As we close out 2023, the Propllr team is glad to say it’s time once again for Propllr Gives Back.

December 22, 2023
5 Can’t-Miss Strategies to Break Through in a Crowded Market

5 Can’t-Miss Strategies to Break Through in a Crowded Market

This post originally ran on TechCrunch on November 9, 2023. In June, TechCrunch highlighted an ...

November 20, 2023
Propllr Gives Back 2022

Propllr Gives Back 2022

It’s our favorite time of year.

December 19, 2022
Why You Should Share News in a Blog Post Instead of a Press Release

Why You Should Share News in a Blog Post Instead of a Press Release

We have a love / hate relationship with press releases at Propllr.

June 29, 2022
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