Measuring the value of startup public relations is a critical but challenging task (we wrote about this earlier here). Some common ideas for measuring performance are to base value on advertising equivalencies (with a “credibility” multiplier) or on...
Propllr Blog | Onward & Upward!
Rebellion in the Marketplace (Reverb.com)
-- By Carmel Deamicis, PandoDaily, November 19, 2013
The majority of Propllr’s clients are startups. The majority of startups are founded by engineering-types. The majority of engineering-types are quant-driven. The majority of quant-driven people are, well, quant-driven. So when we pitch our services...
The Social Network for Startups (AngelList)
-- By Brad Stone, Bloomberg Businessweek, January 20, 2014
Is This the World’s Most Creative Manufacturer? (Quirky)
By Josh Dean, Inc., October 2013
A friend of mine is starting a new company. When I asked him to tell me about it, he described it as a grassroots public affairs firm. I lived in Washington, D.C. for 10 years of my life and was constantly around political-types, but when it came to...
The New Power Player in Online Payments (Stripe)
By Miguel Heft, Fortune, December 9, 2013
Propllr works with startups and growth companies looking to build credibility and awareness for their products, services and people. To accomplish these goals, we help them tell their stories in media outlets large and small, global and local.
PR Firm to Target Deliveries Based on NSA-Supplied Data on Reporters’ Thoughts and Feelings
CHICAGO, December 19, 2013 – Propllr, a public relations and content marketing firm serving start-ups and growth companies, today announced that it will...