--- title: Propllr Blog | Onward & Upward! (20) description: Tips on PR and content marketing for startups and growing companies. (20) --- [![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/logo.svg)](https://propllr.com/) - What We Do - [Public Relations](https://propllr.com/pr-for-startups/) - [Content Marketing](https://propllr.com/content-marketing/) - What We’ve Done - [Case Studies](https://propllr.com/case-studies/) - [Client News](https://propllr.com/client-news/) - What We Think - [Blog](https://blog.propllr.com/) - About - [About](https://propllr.com/about/) - [Life at Propllr](https://propllr.com/life-at-propllr/) - [Contact](https://propllr.com/contact/) - What We Do - [Public Relations](https://propllr.com/pr-for-startups/) - [Content Marketing](https://propllr.com/content-marketing/) - What We’ve Done - [Case Studies](https://propllr.com/case-studies/) - [Client News](https://propllr.com/client-news/) - What We Think - [Blog](https://blog.propllr.com/) - About - [About](https://propllr.com/about/) - [Life at Propllr](https://propllr.com/life-at-propllr/) - [Contact](https://propllr.com/contact/) # Propllr Blog [![What Startups Should Know About the Newsroom](https://blog.propllr.com/hs-fs/hubfs/Newsroom.png?width=472&height=340&name=Newsroom.png)](https://blog.propllr.com/what-startups-should-know-about-the-newsroom) ## [What Startups Should Know About the Newsroom](https://blog.propllr.com/what-startups-should-know-about-the-newsroom) It can be hard for startup founders to see eye to eye with journalists. April 19, 2019 [![Startup Press Releases Don’t Have to Suck](https://blog.propllr.com/hs-fs/hubfs/cactus-cellphone-close-up-1001753.jpg?width=472&height=340&name=cactus-cellphone-close-up-1001753.jpg)](https://blog.propllr.com/startup-press-releases-dont-have-to-suck) ## [Startup Press Releases Don’t Have to Suck](https://blog.propllr.com/startup-press-releases-dont-have-to-suck) The first press release was in 1906 and involved some pretty solid crisis management about a major... April 12, 2019 [![How We Drove High-Authority Links with Quality Content](https://blog.propllr.com/hs-fs/hubfs/Matt%20Pelkey.png?width=472&height=340&name=Matt%20Pelkey.png)](https://blog.propllr.com/how-quality-content-drove-high-authority-links) ## [How We Drove High-Authority Links with Quality Content](https://blog.propllr.com/how-quality-content-drove-high-authority-links) Lane Kareska is Content Director and Matt Pelkey is a Senior Content Manager at OppLoans, a... April 8, 2019 [![How I Perfected Our Brand Messaging](https://blog.propllr.com/hs-fs/hubfs/Mark%20Meadows-1.png?width=472&height=340&name=Mark%20Meadows-1.png)](https://blog.propllr.com/perfect-your-core-message) ## [How I Perfected Our Brand Messaging](https://blog.propllr.com/perfect-your-core-message) Mark Meadows is a Product Marketing Manager at TopstepTrader, a Chicago-based company that offers a... April 5, 2019 [![Turn Your Blog into PR Fuel: Have a POV, Name Your Authors, & Stay in Conversation](https://blog.propllr.com/hs-fs/hubfs/pexels-miguel-%C3%A1-padri%C3%B1%C3%A1n-1591056.jpg?width=472&height=340&name=pexels-miguel-%C3%A1-padri%C3%B1%C3%A1n-1591056.jpg)](https://blog.propllr.com/how-to-use-a-company-blog-to-enhance-your-pr) ## [Turn Your Blog into PR Fuel: Have a POV, Name Your Authors, & Stay in Conversation](https://blog.propllr.com/how-to-use-a-company-blog-to-enhance-your-pr) If you maintain a company blog, chances are you use it to provide helpful information to... March 29, 2019 [![How We Repurposed Content to Empower Our Sales Team](https://blog.propllr.com/hs-fs/hubfs/Mary%20Rechtoris.png?width=472&height=340&name=Mary%20Rechtoris.png)](https://blog.propllr.com/how-we-repurposed-content-to-empower-sales) ## [How We Repurposed Content to Empower Our Sales Team](https://blog.propllr.com/how-we-repurposed-content-to-empower-sales) Mary Rechtoris is a marketer who specializes in customer advocacy at Relativity, a Chicago-based... March 25, 2019 [![47 Startup PR Tips from Top Tech Reporters](https://blog.propllr.com/hs-fs/hubfs/Screen%20Shot%202019-03-21%20at%2011.01.26%20PM.png?width=472&height=340&name=Screen%20Shot%202019-03-21%20at%2011.01.26%20PM.png)](https://blog.propllr.com/startup-pr-tips-from-top-tech-reporters) ## [47 Startup PR Tips from Top Tech Reporters](https://blog.propllr.com/startup-pr-tips-from-top-tech-reporters) There's a lot of bad PR out there, and reporters have had enough. If you follow them on... March 22, 2019 [![How I Got More From Every Email We Send](https://blog.propllr.com/hs-fs/hubfs/Zachary%20Hanz.png?width=472&height=340&name=Zachary%20Hanz.png)](https://blog.propllr.com/more-from-every-email) ## [How I Got More From Every Email We Send](https://blog.propllr.com/more-from-every-email) Zachary Hanz is a Product Marketing Manager at ActiveCampaign, a Chicago startup that offers... March 18, 2019 [![How to Write Better, Faster](https://blog.propllr.com/hs-fs/hubfs/athlete-body-cinder-track-4078.jpg?width=472&height=340&name=athlete-body-cinder-track-4078.jpg)](https://blog.propllr.com/how-to-write-better-faster) ## [How to Write Better, Faster](https://blog.propllr.com/how-to-write-better-faster) Chances are, if you work in an office, you have to write – emails, reports, pitches, blogs, tweets.... March 15, 2019 [![The Startup’s Guide to Promoting Content with LinkedIn Ads](https://blog.propllr.com/hs-fs/hubfs/accounts-applications-apps-267350.jpg?width=472&height=340&name=accounts-applications-apps-267350.jpg)](https://blog.propllr.com/startup-guide-to-promoting-content-with-linkedin-ads) ## [The Startup’s Guide to Promoting Content with LinkedIn Ads](https://blog.propllr.com/startup-guide-to-promoting-content-with-linkedin-ads) Ever wondered about LinkedIn ads? I have. Specifically, I’ve had the suspicion that they could help... March 8, 2019 [Prev](https://blog.propllr.com/page/19) [18](https://blog.propllr.com/page/18) [19](https://blog.propllr.com/page/19) [20](https://blog.propllr.com/page/20) [21](https://blog.propllr.com/page/21) [22](https://blog.propllr.com/page/22) [Next](https://blog.propllr.com/page/21) ### POSTS BY TAG - [PR (114)](https://blog.propllr.com/tag/pr) - [Content Marketing (89)](https://blog.propllr.com/tag/content-marketing) - [Video (71)](https://blog.propllr.com/tag/video) - [Here's How (68)](https://blog.propllr.com/tag/heres-how) - [Case Studies (63)](https://blog.propllr.com/tag/case-studies) - [Startups (34)](https://blog.propllr.com/tag/startups) - [Ideas (16)](https://blog.propllr.com/tag/ideas) - [Onward / Upward (15)](https://blog.propllr.com/tag/onward-upward) - [Measurement (8)](https://blog.propllr.com/tag/measurement) - [Media Training (8)](https://blog.propllr.com/tag/media-training) - [Chicago (7)](https://blog.propllr.com/tag/chicago) - [Awards (4)](https://blog.propllr.com/tag/awards) - [Podcasts (4)](https://blog.propllr.com/tag/podcasts) - [Social Media (4)](https://blog.propllr.com/tag/social-media) - [Press Releases (3)](https://blog.propllr.com/tag/press-releases) - [Research and Surveys (3)](https://blog.propllr.com/tag/research-and-surveys) - [SEO (3)](https://blog.propllr.com/tag/seo) - [Conference Marketing (2)](https://blog.propllr.com/tag/conference-marketing) - [Surveys (1)](https://blog.propllr.com/tag/surveys) - [Website (1)](https://blog.propllr.com/tag/website) see all ### Join Tech’s Top Marketers Get dispatches from the front lines of comms, search, PR, social, AI – and what it all means for B2B tech companies. #### Follow Us [![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/logo.svg)](https://propllr.com/) Propllr is a public relations and content marketing firm serving B2B technology companies. ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/G.svg) ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/expertise.svg) ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/insider.svg) ![](https://blog.propllr.com/hubfs/raw_assets/public/Propllr_2025/images/2024/bulldog-awards.svg) ### What we do - [PR](https://propllr.com/pr-for-startups/) - [Content](https://propllr.com/content-marketing/) - [Client News](https://propllr.com/client-news/) - [Blog](https://blog.propllr.com/) ### Who We Are - [About](https://propllr.com/about/) - [FAQ](https://propllr.com/faq/) - [Contact](https://propllr.com/contact/) - [Careers](https://propllr.com/careers/) ## LET'S STAY CONNECTED © 2024 Propllr, LLC - [Privacy Policy](https://propllr.com/privacy-policy/) - [Terms of Use](https://propllr.com/terms-of-use/)