We’ve written about content-led PR before and shared our tips for getting a reporter’s attention in your media outreach.
I’m not a musician. But I married one, and because of that we have musical instruments lying around our house, and because of that our 11-month-old son believes he can point to one and invoke music (see Figure 1).
In 2019, Marina Malaguti was looking to hire a data scientist. More specifically, she was looking to hire a female data scientist. As the director of product and engineering, data science, and data engineering at her then-employer, she was...
It’s May, which means a lot of new graduates are looking for work. And with unemployment rates for tech and business roles much lower than they were a year ago, now is a good time for anyone in the industry seeking a change to apply for new...
You’ve probably spent at least a minute wondering if it would be worth your time to add case studies to your website, if you haven’t published a few already.
A word to the wise: Reporters don’t cover products or features, they cover trends.
Revolutionize.
Innovate.
Disrupt.
You’ve probably heard of Clubhouse, the “drop-in audio chat” app launched in April of last year. The platform, which has exploded over the past few months, is now used by everyone from Elon Musk to Oprah for real-time conversations in “rooms”...
A recent article from the lovely folks at Animalz offers some insight into the role a content agency can play on a hybrid content team. It’s a great post and worth a read if you’re growing a larger content team and thinking about how to balance...
