For almost any startup, one of the easiest ways to secure more media opportunities is to let more...

For the past five years, I’ve lived a double life:

It can be hard for startup founders to see eye to eye with journalists.

If you maintain a company blog, chances are you use it to provide helpful information to...

      There's a lot of bad PR out there, and reporters have had enough. If you follow them...

If you’re considering a PR program for your business, you’re probably looking to boost your...

In a recent survey from Edelman, 58 percent of decision makers said they’d awarded business to a...

Photo credit: Austin Smith If there’s anyone who knows what makes a great profile, it’s Polina...

In my experience working at public relations (PR) agencies and as a one-man in-house marketing team...

Looking to get media coverage for your startup? The first step is to remember that the “media” is...